Maarten from Butchers & Barons printing shirts
Maarten from Butchers & Barons printing shirts in the studio
Person holding a thank you note and stickers from Butchers & Barons
Maarten from Butchers & Barons posing in front of his motorcycle at Motoccino Zandhoven
Butchers & Barons - Maarten showing a t-shirt from the collection
OUR STORY

Built after hours. Made with purpose.

Butchers & Barons started in a small studio in Berlaar, Belgium.
Not as a big business idea, but as a passion project.

After regular working hours, when the day job is done and the house is quiet, we head into our studio. That’s where the real work begins. Designing, printing, embroidering, packing. Every single piece is made by us, by hand, one order at a time.

We’re a small, independent brand, run in side business, driven by a love for motorcycles, bold illustration, and honest craftsmanship.

Every Butchers & Barons design starts as an illustration. Inspired by motorcycles, tattoo culture, and the feeling of freedom that comes with the open road. No trends, no fast fashion — just designs we genuinely believe in.

Because everything is produced in-house, we stay close to the process. We choose the garments carefully, print and embroider them ourselves, and only make what’s actually ordered. That way, nothing is rushed, and nothing is mass-produced.

Small studio. Big attention to detail

Working from our own studio allows us to focus on quality over quantity. We take the time to do things right, from the first sketch to the final packaging.

Each order is checked, folded, and packed by hand. Not because it’s efficient, but because it matters to us. When you receive a Butchers & Barons piece, you’re getting something made with care, not something pulled from a warehouse shelf.

More than clothing

Butchers & Barons isn’t about chasing numbers or shouting the loudest online. It’s about building something real. A brand for people who appreciate craftsmanship, character, and the stories behind what they wear.

Whether you ride daily, dream of the next trip, or simply connect with the spirit behind the brand — you’re part of this journey.

Thanks for supporting a small studio and believing in independent work.

Ride safe & stay awesome!
- Maarten